Brand Voice
Set a brand voice so Babelize translations match your product's tone and style, with examples, setup steps, how the engine applies it, and best practices.
Brand Voice ensures your translations reflect your brand's personality. Configure a short voice guideline, and every translation is polished to match.
How It Works
- Set a brand voice description on your project (max 300 characters)
- Every translation pass through the engine is post-processed with your voice prompt
- The result sounds like your brand — not a generic AI translation
Examples
| Voice Description | Effect |
|---|---|
"Friendly and casual, like talking to a friend" | Translations use conversational tone |
"Professional and formal, B2B SaaS" | Translations use corporate language |
"Playful with emojis, Gen Z audience" | Translations are lighthearted |
"Technical and precise, developer docs" | Translations preserve technical accuracy |
Setting Brand Voice
Dashboard
- Open your project
- Go to Settings
- Find Brand Voice and enter your description
- Click Save
Brand Voice is available on all plans (project editors and admins can set it).
CLI
babelize projects brand-voice <project-id>
babelize projects brand-voice <project-id> --voice "Friendly and casual"How It Works in the Engine
Brand Voice is applied during the polish phase of translation. After the AI generates a raw translation, the engine sends a second pass with your brand voice prompt. This ensures the core accuracy of the translation is preserved while the tone is adjusted.
Best Practices
- Keep it short — 1-2 sentences work best (max 300 chars)
- Be specific — "Professional, like a bank's mobile app" is better than "Professional"
- Test different voices — run previews with different voice settings to find the right tone
Last updated: 2026-10-16
Glossary
Keep terminology consistent across languages with a project glossary: never-translate terms, always-translate-as rules, how the engine applies them, and plans.
Translation Memory
One translation memory per owner, shared across all their projects — reuse past translations for consistency and cost savings.